![]() To get started, enter a keyword related to your product or service. Semrush’s Keyword Magic Tool can help you find the phrases and questions people are searching for. And help Google’s search algorithm serve them the best result. That will help you address what people want directly. To optimize your website for voice search, think about how your keywords fit with real-life dialogue.Īn easy way to do this is to focus on relevant “ who,” “ what,” “ when,” “ where,” “ why,” and “ how” questions and include them in your content. You’d most likely ask: “What are some good pizza places near me?” Which is also how you’d perform a voice search. Since voice search replicates human interaction, targeting the words people use in conversation gives you a better chance of matching search intent.įor example, if you’re performing a text search for a pizza place you might write something like “pizza places near me.”īut that’s not how you’d say it if you were asking someone on the street. Use Conversational KeywordsĬonversational keywords are long-tail keywords and natural-sounding phrases that humans use in conversation. Here are five ways to elevate your website above the competition in voice search results. So you can’t be one of the most relevant results for a search query and expect to drive traffic to your website. The goal of search engine optimization (SEO) for Google Voice Search is the same as traditional SEO: to appear at the top of search results so more people find you.Īnd a good traditional SEO strategy will give you solid foundations for voice search success. 5 Ways to Optimize Your Website for Voice Search That means whatever content is at the top of traditional search results is seen as the most relevant and authoritative answer to a user’s query. In addition to that, more than 80% of results returned by Google Assistant are from the top three organic search results on a search engine results page ( SERP).īecause Google perceives these results as the ones that best meet search intent. Giving you a truly hands-free experience Why Should You Optimize Your Website for Google Voice Search?Īnd the voice assistant of choice for most people?Īlmost one-quarter of the US population used Google Assistant in 2022. Generally, Google will turn to organic content and return similar-or identical-results for the query.įor some queries, though, Voice Search will pick the most relevant result and read it back to you. That means Google can understand search intent and deliver the most relevant results in the same way it does when you type a query. ![]() When you say your command or question, Google uses natural language processing (NLP) and speech recognition to read and interpret your request as a human would. On these devices, you wake the feature by saying “OK Google” or “Hey Google.”įor example, here is the results page for the query, “Hey Google, how do I cook an egg?” on a smartphone. You can also access it via Google Assistant on Android smartphones, Google smart speakers, and Apple devices if you’ve downloaded the Google Assistant app. You can use Google Voice Search on the Google website or app by clicking on the microphone icon in the search field. Google Voice Search (also called Search by Voice) is a virtual search assistant that lets you use Google Search by speaking rather than typing. What Is Google Voice Search and How Does It Work? ![]() In this article, you’ll learn how to use Google Voice Search to improve SEO and increase your visibility. And it presents big opportunities for businesses to reach more people. Google Voice Search is making search easier and more accessible.
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